What it’s really like to study Business Entrepreneurship & Economics

University of Northampton
2 min readMay 20, 2016

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We caught up with graduate, Oliver Pugh to see how he was doing after he graduated in 2012 studying Business Entrepreneurship and Economics:

Your Current Role

Whilst running a small events business after graduating I noticed that the there were several snack boxes being delivered at work and thought it would be a good idea if they incorporated a festival type theme to make them more fun. I put some ideas in an email and sent them to different brand agencies. After extensive research I realised that there was a gap in the market. A company then decided to buy into my idea, which set the foundations for my company, Earlybird. Since it started 16 months ago we have sold over 15,000 taste boxes, which combine art, music and food. The company is growing steadily and already worth around two million.

Your University / Career Journey

I really enjoyed my time at university especially the economics side as I have found this really useful when applying this to my business. The importance of knowing about the economy is vital when running your own company, and they are the skills that I lacked before coming to Northampton.

My lecturers were really supportive too, they were really attentive and were happy to give me advice whenever I needed it.

Your advice

Getting a degree helped give me the confidence to approach investors with my ideas and in turn start my own business.

Your Ambitions

My future ambition is to build a large company that I could then sell and I would like to use the money then to invest in small businesses and mentor young entrepreneurs.

If you’d like to study with us, visit our website and come along to one of our Open Days!

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University of Northampton
University of Northampton

Written by University of Northampton

Welcome to the University of Northampton blog! Featuring student & staff opinion, real experiences and a fun meme or two. www.northampton.ac.uk

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